The Future Is Here, And It’s Now Being Evenly Distributed
If you work in tech you have probably heard this quote over the years: “The future is already here – it's just not evenly distributed.” William Gibson - August 1993
If you work in tech you have probably heard this quote over the years:
“The future is already here – it's just not evenly distributed.”
William Gibson - August 1993
Having lived in New York City for most of the past decade, I have often felt like New Yorkers live in the future compared to others around the country. Fast-casual salad restaurants, seamless, electric bike shares, uber, revel, spectacles, ramen burgers, cronuts, the void VR, capsule, etc, all existed in New York City (and to be fair other tier-1 cities) before making their way out into the smaller cities, then the suburbs, and finally the rural parts of America. Normally the process of “innovation sprawl” can take years.
In the very short amount of time we have all been in this global COVID-19 pandemic, technological innovation has been sprawling faster than ever. Everyone everywhere is being forced into the future. Using and adjusting to future technology to help cope in their own ways with the virus.
Learning for Pre-K through College has moved online, those younger students who didn’t have access to a computer at home, are now getting iPads. Education departments are also working to finally solve the issue of internet access for those students who lacked access to adequate internet (about 29% of households across NYC).
Traditionally online courses are seeing an increase as well. Two years ago I taught a course on Skillshare called Productivity Today. Normally January is the most-watched month of the year for all the courses on the platform, due to the increase in new year’s resolutions. But recently, with everyone working from home, March and April’s view times are beating the record high’s of January’s past.
While most young urban professionals (yuppies as the boomers call us) used to be the core customers of food delivery apps like Seamless, Grubhub, Uber Eats, etc. Now everyone, at every age, is using them. And every restaurant that wants to stay alive has been onboarded to deliver through them, greatly increasing the supply side of these marketplaces.
The same goes for grocery delivery apps like Instacart, Amazon Prime, and local grocery chains that have white-labeled their own solutions, such as Wegmans (which is actually powered by Instacart on the backend).
“This level of online shopping was, at best, forecast to occur five years from now,” says David Bishop, a partner at grocery research consultancy Brick Meets Click. “The demand has overwhelmed the capacity of the retailers.” In 2019, Bishop reports that 6.3% of grocery-related spending was through online orders, bringing in around $29 billion in U.S. orders alone. That’s a lot of green, but it’s a fraction of the $650 billion industry. “Shopping online costs more for the retailer, and was a low priority for grocery stores,” Bishop says. “They offered it as an add-on, not a core part of their business.”
Everything flipped this March. With shelter-in-place orders across the country, online groceries are now a hot commodity. About 40% of orders come from first-time shoppers, according to Gordon Hasket Research.
- Excerpt from The Real Reason It’s So Hard to Order Groceries Online Right Now
When I don’t order online and I do really need to get something from a physical retail location, I have been using contactless Apple Pay almost every time. In the times of social distancing, no cashier wants to touch a card or money I hand them and contactless payments have also flipped to become the norm.
You have probably downloaded Zoom recently, which has exploded massively in growth.
Along with FaceTime, Houseparty, and the up & coming Clubhouse which are bringing how we “hang out” with friends and family into the future.
Slack, which is enabling companies to communicate with their employee’s during remote working from home has also seen explosive growth. From Stewart Butterfield, CEO of Slack:
In lieu of expensive gym memberships, at-home workouts are taking off with Fitbod, Obe Fitness, and Peloton. And most fitness instructors are replacing their employer/gym by building a direct to consumer relationship, and teaching classes over Zoom or Instagram.
I’m not going to even touch on the changes happening in healthcare, because that could be its own post in and of itself.
We were headed toward a future at the end of 2019. A future that was likely inevitable but still 5-10 years away.
Now in 2020, this coronavirus is global and it’s accelerating the support for new technologies all around the entire world, all at once. The future is now being more evenly distributed than ever before. And when that happens, this fast, you not only arrive at the expected future sooner than later, but you pave a new foundation. Allowing the “next wave” of technology to build on top.
Behind The Scenes Of A Mission To Touch The Sun: NASA's Parker Solar Probe Launch
I will be sharing my experience behind the scenes at Cape Canaveral for NASA's Parker Solar Probe at 3:48 a.m. EDT on Saturday, August 11. Be sure to follow my social media posts over the next few days to watch behind the scenes of one of NASA’s biggest launches in recent years!
In early 2017, Founder Institute announced a new initiative, the STAR Fellowship. To inspire and empower entrepreneurs to build 500 new space-related businesses by 2025. We wanted to help cultivate "astropreneurship". We did this in partnership with some of the world’s foremost leaders in space, entrepreneurship, and innovation to simplify the complex process of launching a space startup.
During this time I became fortunate to meet with some of the amazing space industry experts, such as the New York Space Alliance. I even got to met my first Astronaut during the release of Sparks & Honey's report "Space: Exploration Innovation Brought Down To Earth". It was a pleasure to met former NASA Astronaut Commander Michael Lopez-Alegria, who holds the all time American record for number of Spacewalks (10) and total Spacewalk duration (67 hours and 40 minutes).
So earlier this year when I heard NASA was scouting for social media influencers, I decided to apply for social media credentials. And then a few months later, to my surprise, I was selected by NASA to come down to Cape Canaveral for the launch of the Parker Solar Probe!
The Parker Solar Probe is NASA's first ever mission to touch the sun. The Parker Solar Probe will use seven gravity assist Venus flybys over the next seven years to slowly shrink its orbit around the sun. This will bring the Parker Solar Probe as close as 3.83 million miles to the sun. On it's closest orbit, the probe will be seven times closer than any spacecraft before it and it's eventual speed will make it the fastest human-made object in existence, at 430,000 mph relative to the sun.
As NASA states; "The spacecraft will go close enough to the sun to watch the solar wind speed up from subsonic to supersonic, and it will fly through the birthplace of the highest-energy solar particles. Still, as with any great mission of discovery, Parker Solar Probe is likely to generate more questions than it answers."
At 3:48 a.m. EDT on Saturday, August 11, the Parker Solar Probe will launch to begin its journey to the sun atop the second most powerful rocket in operation: the Delta IV Heavy. Selected in 2015 for the mission, it was the biggest rocket on the planet before being eclipsed by Space X Falcon Heavy in February of this year. To learn more about the mission, the Parker Solar Probe, and NASA's launch this Saturday be sure to watch the video below detailing the Park Solar Probes journey to touch the sun.
I will be sharing my experience behind the scenes at Cape Canaveral on social media for everyone to follow along. I will be tweeting, Instagramming, live streaming on Twitch, and more. The links are below. So be sure to follow my social media posts over the next few days to watch behind the scenes of one of NASA’s biggest launches in recent years!
What Is Blockchain? What You Need To Know About Bitcoin, Ethereum, NFT’s, And Crypto
With Coinbase officially adding over 100,000 new accounts per day, I have started to get a lot more questions about Cryptocurrency and Bitcoin in general. My goal with this post is to provide people with a starting point to best get up to speed on the space, fast!
It is a long journey down the rabbit hole of Cryptocurrency to truly understand everything that is going on within the blockchain space (and how it is affecting other industries). But it is not an impossible task, and you have to start somewhere. With Coinbase officially adding over 100,000 new accounts per day, I have started to get a lot more questions about Cryptocurrency and Bitcoin in general. My goal with this post is to provide people with a starting point to best get up to speed on the space, fast!
I first heard about Bitcoin in 2012 while writing daily Tech news for the Launch Ticker. I believe it was priced around $10, but I didn’t understand Bitcoin at the time, so I didn’t buy any. Then, in 2013, Bitcoin became what I would refer to as "Silicon Valley / Venture Capital" mainstream. Which in hindsight, I think we in the industry sometimes forget just how early to new ideas and industries we can be. Even still I did not buy any bitcoin. Even with everyone talking about something, it can be so easy to dismiss the things we don’t understand. And so, as Wayne Gretzky once famously said, "You miss 100% of the shots you don't take."
So two years later I took a deeper look at Bitcoin and I started to understand how it all works before buying some. I went down the rabbit hole; reading blog posts, sub-reddits, listening to podcasts, de-mystifying the blockchain, smart contracts, etc.
Which brings us to today. If 2016 and 2017 have taught us anything, it is that we are in a new era where awareness outpaces execution. In my opinion, social media and the connectivity of smartphones has no problem getting people talking about the hot topics of the day or week on the surface. But we are flooded with so much information that it has become harder to filter what is worth stopping, taking the time to learn more, and going deep on a subject.
And so today, my advice is to take some time to understand Cryptocurrency and it's surrounding technologies. Whether or not you are a believer in Bitcoin, Ethereum, or any other cryptocurrency, the technologies that have enabled this revolution, such as the blockchain, are almost certainly here to stay. I am going to lay out some information, which should help you gain a deeper understanding around the whole industry. I would recommend digesting them in the order I present them in, and remember to keep an open philosophical mind:
Understand Why We Have Money and How It Works Today:
Yuval Noah Harari, Author of the book Sapiens, explains how civilization came to have money over the course of evolution in this TED talk: "Why Humans Run The World". I recommend watching it all, but skip to 10:45 in the video if you want to fast forward to the money part.
This video on Money and Finance from John Green's youtube channel Crash Course is a super quick refresher on how our modern day monetary systems work. It even briefly mentions how Bitcoin has played a role as it has emerged over the past few years.
Bitcoin:
Banking on Bitcoin is a 2017 documentary currently on Netflix. The first 20 minutes will give you a great overview on how Bitcoin ad the technology around it works. With the rest of the film covering the history of cryptocurrency, regulation of the industry, who is Satoshi Nakamoto, the dark web, and how people have used Bitcoin to date. It features interviews with enthusiasts and experts, this documentary covers Bitcoin's roots, its future and the technology that makes it tick.
Blockchain:
The Blockchain is actually explained somewhat simply during this TED talk by Lorne Lantz.
In this episode of the Tim Ferris Show "The Quiet Master of Cryptocurrency", he is joined by Naval Ravikant (who you will also see in Ethereum TechCrunch talk below with Vitalik Buterin) and Nick Szabo (who you might remember from the Banking On Bitcoin documentary above).
This episode goes much deeper into the world of cryptocurrency. You will learn about how the blockchain works, the history of smart contracts, what a Merkle Tree is, the importance of decentralization, and so much more!
In this video from Wired, Blockchain researcher Bettina Warburg explains the blockchain in every age from a child up through graduate school. It then ends with a great conversation with another Blockchain expert.
Lastly with regard to the blockchain, if you click the button below you can see a step by step visual demo of the blockchain in action. I highly recommend clicking through the demo to better understand how blockchains work.
Ethereum:
At age 19, Vitalik Buterin, created Ethereum in 2013. To think about it simply, Ethereum is similiar to Bitcoin but it also allows developers to deploy code and software programs on it's blockchain.
Ethereum is a decentralized platform that runs smart contracts; applications that run exactly as programmed without any possibility of downtime, censorship, fraud or third party interference. These apps run on a custom built blockchain, an enormously powerful shared global infrastructure that can move value around and represent the ownership of property.
Buying Bitcoin and Cryptocurrencies:
The easiest way to get started with cryptocurrencies is by creating an account on Coinbase.
After signing up you will be provided with your own digital wallet, which is stored in the cloud, on Coinbase’s servers. This is important to note because you are trusting a third party to protect your wallet. There are other digital wallet alternatives if you would prefer to not store your cryptocurrency on Coinbase, such as storing your wallet on your computers hard drive or on an external Zip drive. Whichever you choose, be sure to pick a wallet that is secure. Using Coinbase you can buy Bitcoin, Ethereum and Litecoin.
Important Note: Be sure to ALWAYS use two factor authentication. Do not use SMS based two step verification as your phone number can be stolen depending on your phone company. To understand why this is important and learn some more security tips to secure your digital wallet, I recommend reading Cody Brown's article "How to lose $8k worth of bitcoin in 15 minutes with Verizon and Coinbase.com".
If you are looking to get involved with more Crypto Assets & Currencies I am linking to some getting started guides below:
A Beginners Guide To:
Bitcoin Cash
Ethereum
Ethereum Tokens
Monero
Litecoin
0x
Tezos
Decred
Zcash
For more cryptocurrencies you can check out Coin Market Cap to see what else is out there. Clicking on a currency on Coin Market Cap will show you more information about it, including historical prices, as well as tell you the available exchanges you can buy from.
ICO's:
Be wary of Initial Coin Offerings of new tokens. Many new coins that are being created are simply not needed in my opinion. Especially if the same function or utility could be done using an already existing cryptocurrency.
If you do find a crypto currency you like, then you need to evaluate the whole project, just like you would if you were investing in an early stage startup. Make sure you research the amount of money being raised, what the token does, the valuation that the project actually works and is live, the team behind it, etc. Just how with early stage startups, only the top 5% of companies are worth investing in, the same is true of ICO’s. Most ICO's will likely fail. Fred Wilson, has a good blog post on how to carefully evaluate these new crypto assets.
White Papers:
White papers lay out the foundation for how a crypto asset works and what principles it relies upon. In the world of crypto, they are similar to the pitch decks that startups put together today or a traditional business plan, and they are typically shared with the public. To really get a good understanding of what they look like, I am including the original Bitcoin white paper wrote by Satoshi Nakamoto and the Ethereum white paper.
Hard Forks:
Forks happen when a blockchain splits in two, going forward from a certain date. The main cause of a hard fork is because of a new rule that gets created by a certain portion of the community. This can create another currency if the new network is stable enough to sustain itself after the fork. Being as both the old and the new currencies share the same ledger history, customers with balances of the original currency at the time of the fork now have an equal quantity of the new currency. You can read more about forks here and the few most successful forks to date are:
Bitcoin Cash - Forked from Bitcoin on August 1st, 2017.
Bitcoin Gold - Forked from Bitcoin on October 25th, 2017.
Ethereum Classic - Forked from Ethereum in 2016.
Regulation And Sustainability:
Being as regulation can be quite complex, I am going to simply link out to some additional reading materials in this section.
State Regulations:
China
Singapore
South Korea
Historical Incidents:
Mt. Gox: In 2014, 850,000 bitcoins, worth $450 million at the time, had disappeared or been stolen by hackers.
DOA: In June 2016 an anonymous hacker exploited a critical flaw and stole $31 million in Ether in a few minutes.
Energy Consumption:
High Energy Consumption:
Low Energy Consumption:
Wall Street
J.P. Morgan
Futures Contracts
The Future of Cryptocurrency:
I encourage you to clickthrough and view all of the slides Chris Burniske, Author of Cryptoassets: The Innovative Investor's Guide to Bitcoin and Beyond, has put together. I have shared the first slide and my favorite slide below:
DISCLAIMER: These are just my personal thoughts and resources. I hope it helps you learn about the cryptocurrency industry so you can better make your own decisions. Be sure to do your own thorough diligence before making any financial decisions. Always invest responsibly.
Why The Senate's Plan To Tax Employee Options At Vesting Is Bad For Startups
At this moment there are new Tax Reform plans proposed in both the House of Representatives and the Senate. The current proposal in the Senate plans to tax employee stock options at the moment of vesting, instead of when they are exercised, as is currently done.
Startups are the envy of the world for how innovative and fast moving they can be. However, they often lack the amount of cash in the bank required to pay employees a salary that is competitive with the top tech companies such as Google, Facebook, Amazon, etc. To compensate for this, they give their employees an equity ownership in the company. Typically that equity vests monthly or quarterly over the span of four years. Here is a quick primer for anyone that wants to get brought up to speed on how "Startup Equity & Vesting" works.
When an employee is given stock options, those options are illiquid. Meaning they can not be sold or transferred for money until the company has a liquidable event (e.g., an exit such as an acquisition or going public). So when employees receive options they usually have to wait years before being able to turn them into cash.
At this moment there are new Tax Reform plans proposed in both the House of Representatives and the Senate. The current proposal in the Senate plans to tax employee stock options at the moment of vesting, instead of when they are exercised, as is currently done. The House of Representatives has already removed this provision from their proposal.
What is the tangible effect? If passed, startup employees would be forced to pay taxes on these equity options, regardless of any realization of actual value.
As Fred Wilson said, "Taxing equity compensation upon vesting makes no sense. If this provision becomes law, startup and growth tech companies will not be able to offer equity compensation to their employees. We will see equity compensation replaced with cash compensation and the ability to share in the wealth creation at your employer will be taken away."
Passing this law will make it extremely difficult for startups to compete with bigger corporations for high-quality talent. I am personally signing on to a letter addressed to Sen. Orrin Hatch, Chair of the Senate Finance Committee, to oppose the proposed new plan and ask that Section III(H)(1) be removed from the Senate bill. If you would like to speak up as well (with your local representative), you can find your senators here and your representative here, along with the phone number to their office.
Protecting The United States International Entrepreneur Rule
After being officially passed in January, the "International Entrepreneur Rule" was set to take effect July 17th, 2017 in the United States. This week though, the new rule was delayed by the Department of Homeland Security.
After being officially passed in January, the "International Entrepreneur Rule" was set to take effect July 17th, 2017 in the United States. This week though, the new rule was delayed by the Department of Homeland Security.
The International Entrepreneur Rule is a critical effort to ensure that the best and the brightest foreign-born entrepreneurs could more easily grow the companies that will create American jobs here in the U.S. while expanding our economy. The delay by the DHS is unquestionably a setback for the United States in the global race for talent. We should be encouraging innovators to bring their new ideas, expertise, and unique skills to our country, rather than incentivizing them to put their talents to work for our competitors abroad.
As the Managing Director of the Founder Institute in New York I can say from first-hand experience the proposed International Entrepreneur Rule would be a big step forward for America. Time after time I have watched as prospective international founders come to Founder Institute New York to start a high-growth tech-enabled company, only to be stopped from incorporating and progressing the new company by the limitations of current immigration laws.
With an estimated 3,000 international entrepreneurs expected to apply per year to start companies within the US, the impact of this reform will have an immediate positive impact as well as create a long-term attraction for global entrepreneurs to build their companies right here in America.
A reform to immigration such as the proposed International Entrepreneur Rule will undoubtedly increase the amount of technological innovation, job creation, and economic value in the United States of America.
Starting now, people can submit public comment on the Federal Register's site. I strongly encourage you to use it as an opportunity to send a strong message to the administration that people are paying attention and we are not happy about the decision to rescind the International Entrepreneur Rule.
What Happens When Every Accelerator In New York City Comes Together
Without further ado and after months of work, I am happy to announce to you; the New York City Innovation Collective.
Supporting startup founders to help them grow their companies is my biggest passion.
Through my work as Managing Director of the Founder Institute, a startup accelerator in New York, I have been incredibly fortunate to be able to do just that for a few years now. Doing this well requires a lot of work and even more help. It would not be possible to support our amazing founders without the remarkable dedication of our team, our tremendous mentors, monthly events, partnerships, supporting sponsors, and so much more. There is an exorbitant amount of effort that goes into making any great startup accelerator tick.
So I, along with a few other NYC Managing Directors got to thinking about how can we bring the same level of support we give to our founders; to help support the Accelerators, Incubators and Innovation programs themselves. If we can help improve them, then perhaps we can make a pretty big dent in helping to grow the entire overall New York City startup ecosystem.
Without further ado and after months of work, I am happy to announce to you; the New York City Innovation Collective! We have officially incorporated a nonprofit to form an alliance of NYC's top technology organizations working together to support and grow our amazing community. The Collective is now comprised of over 80 incredible New York City accelerators, incubators, and platforms of innovation. It is our mission to shape and strengthen the entire startup ecosystem through increased collaboration, transparency and access for everyone involved.
So what happens when all these organizations come together?
For founders and everyone involved it looks like better access to local accelerators, incubators, and innovation programs. It means superior mentors, more connections to investors, stronger curriculums, deeper partnerships, improved events, and more. All of this additional support resulting in stronger companies throughout the local startup ecosystem!
If you want to see for yourself what this looks like then please join us for the NY Annual Startup Ecosystem Summit to be held on Friday April 28th in New York.
I personally could not be more excited for the future of the startup ecosystem in New York City and everything that is happening here! It has been an incredible journey thus far, and on the macro level, we are just getting started. If you would like to get involved with the Innovation Collective in New York City or in another city let me know! I can't wait to hear from you!
Paul Polizzotto Transforms Advertising Into Real World Positive Social Change With CBS EcoMedia
Serial Social Entrepreneur Paul Polizzotto, who is one of the most passionate and dedicated entrepreneurs I know, joins us for episode 19. Paul is the founder and CEO of CBS EcoMedia, which harnesses the power of advertising and transforms it into a powerful engine for positive social change.
From the CBS EcoMedia office’s in New York City, Serial Social Entrepreneur Paul Polizzotto, who is one of the most passionate and dedicated entrepreneurs I know, joins us for episode 19. Paul is the founder and CEO of CBS EcoMedia, which harnesses the power of advertising and transforms it into a powerful engine for positive social change.
Paul’s personal philosophy and actions around social entrepreneurship over his lifetime have created an incredible story thus far. His journey started in California when he was younger and used to surf the then polluted waters of Santa Monica Bay. Paul noticed that the existing companies in the contract cleaning industry were improperly discharging contaminated water into the storm drains, which then drained into the bay that his friends and him surfed in. His first company Property Prep helped to improve those conditions through a solution that properly disposed of the contaminated water. He now works to improve the world through his most recent company CBS EcoMedia, which was acquired by CBS and funds the most effective non profit companies that are taking on the most urgent social issues of our time. In this episode we also discuss:
Seeing opportunity around you in the world everyday.
How surfing and risk taking has influenced Paul as an entrepreneur.
What happens at the intersection of art and engineering.
Difference between working hard FOR an idea and working hard ON an idea.
How to be receptive to the right ideas in your life.
Paul’s 4 criteria for knowing if an idea is worthwhile to pursue.
How Paul created the national Adopt-A-Waterway Program in the United States.
Using existing business models to transform other industries.
The partnership with CBS that led to EcoMedia being acquired.
If you get exactly what you want, will you have the courage to follow through with it to meet your goals.
Ambition Today Question of the Day™:
How should a person take an idea they have and navigate it into reality?
Links from this episode:
Thank you so much for listening and applying these useful tips and strategies to your life! If you have a chance, please drop by and leave a review for the show on iTunes by clicking here. Also, who should I interview next? Please let me know on Twitter or in the comments. Do you enjoy this podcast? If so, please leave a short review in the comments below. It keeps me going…
Be sure to listen and subscribe to Ambition Today in the iTunes Store for iOS, on Google Play Music or Stitcher for Android.
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How Jeff Stewart Helps Loan Money To Strangers All Over The World With Lenddo
Lend an ear as we interview how NY Serial Entrepreneur Jeff Stewart founded numerous companies, including his most recent business, Lenddo.
Lend an ear as we interview how NY Serial Entrepreneur Jeff Stewart founded numerous companies, including his most recent business, Lenddo.
Jeff was a pioneer in the early days of the internet. He started Square Earth in the mid 90's and it eventually got acquired. His second company Mimeo was started in 1998 and is still operating today. Now he is the Founder and Chairman of Lenddo, which uses non-traditional data such as your social media profiles to provide credit scoring and verification to economically empower the emerging middle class around the world. To hear about the rest of Jeff's business ventures and life lessons be sure to check out the whole episode, including:
How Dale Carnegie's writing influenced Jeff's early years.
The advantages of understanding the technology within your products.
How Jeff watched the internet double in size in one day.
Jeff's experience guiding Mimeo through the financial dot com crash.
The parallels between the dot com crash and the 2015-2016 "tech bubble".
What is an Entrepreneur in Residence?
The power of having customers before you have a company.
The pains of being too early to market within an industry.
How do you verify a person's identity?
The importance of having the right team.
How to find the a great advisor!
Ambition Today Question of the Day™:
How important is being the right location to achieving one’s goals?
Links from this episode:
Thank you so much for listening and applying these useful tips and strategies to your life! If you have a chance, please drop by and leave a review for the show on iTunes by clicking here. Also, who should I interview next? Please let me know on Twitter or in the comments. Do you enjoy this podcast? If so, please leave a short review in the comments below. It keeps me going…
Be sure to listen and subscribe to Ambition Today in the iTunes Store for iOS, on Google Play Music or Stitcher for Android.
Listen to this episode now:
Ambition Today Episode Sponsors:
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How Ideas And Things Spread
Last week someone told me to listen to a new episode from the Ted Radio Hour podcast called "How Things Spread". Cognitive Neuroscientist Sophie Scott, marketing genius Seth Godin, President Bill Clinton, and more weigh in on the various ways ideas and things spread throughout the world.
Last week someone told me to listen to a new episode from the Ted Radio Hour podcast called "How Things Spread". After listening to Cognitive Neuroscientist Sophie Scott, marketing genius Seth Godin, President Bill Clinton, and more weigh in on the various ways ideas and things spread throughout the world I felt it was worth sharing it was so interesting. By looking at how laughter, viruses, products, death, and the human species itself has spread throughout the world you can start to see the profound and hidden ways all humans are connected. At the basis of all economic, religion, or political systems you will find a powerful and convincing story that enables flexible cooperation of humans beings in large numbers. Tapping into that understanding with your own life and business can be a powerful tool to have. Here is the link to check out "How Things Spread":